A fortuitous and most timely way to engage and raise funds
For the last decade or so, The Online Book Company has been creating interactive online books which worldwide organisations, large and small, have been using for supporter retention, engagement and fundraising.
Since March 2020 the volume of traffic to our books has seen an exponential increase. Tens of thousands of people have contributed to them, creating increased engagement for the organisations concerned.
The link below takes you to a two-and-a-half-minute video which gives a quick and clear insight into what The Online Book Company does, and how it has benefited different organisations.
Over the last 18 months, we have been developing a new platform. The timing of it is fortuitous and we have created an exciting ultra low cost breakthrough for supporter engagement and most importantly, fundraising. This new platform will enable individuals to go online and create their own books. As with our traditional global Online Books, individuals can share their self-created books with family, friends and colleagues.
Each charity will be given the opportunity to have their own landing page. This page will contain fully branded and templated books of the charity’s own choice and design, which their supporters will be able to buy and create. There is no limit to the type of book that can be created. Examples are legion, but storytelling, fund raising, supporter stories, cataloguing historical events, weddings, remembrance, ‘Thank-yous’ and memorials are just a few examples.
There are three ways the charity can make money:
- Firstly, the supporter pays £15 (inc. VAT) for the online book and then the charity gets £5 by way of a donation.
- Secondly, the books can be set up with donation links taking contributors and readers directly to your fundraising pages.
- And finally, as and when the supporter wishes, they can arrange to have the book printed. This also gives rise to an additional revenue sharing opportunity.
As far as costs are concerned, there is a one-off set up cost of £500 + VAT, which is being waived for our current clients. For that you get a bespoke service from our wonderful team in Cornwall. In the month following books being purchased, the revenue stream back to your organisation starts flowing.
We thought it important that you should know about it, even if this project doesn’t come under your direct remit. We would appreciate if you could kindly forward it to the relevant individual(s) in your organisation for their consideration.
We would love to show you more and can happily set up a screen sharing call at a time to suit. Just click here to drop us an E mail with your best contact number and we will be in touch to arrange a suitable time.
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